In publication since 1988, Sidelines is devoted to the people and personalities that make the horse world exciting. Based in the winter capital of show jumping, polo and dressage, Sidelines is nestled firmly in the heart of the horse world. Sidelines follows its readers as they travel to various show circuits across the country and is the sponsor of dozens of major horse shows and events from Florida to California. Sidelines is the Official Lifestyle Publication of the Winter Equestrian Festival and a Media Partner of all HITS show circuits.
Regular departments and features in Sidelines include: Gossip from the show grounds and polo fields, rider/trainer/ player profiles and interviews, horse show/event briefs, and contributions from regular columnists. Sidelines also publishes several service directories and a photo classified section with a thriving social media community via Facebook and Twitter, Sidelines’ online presence grows daily. In addition to its print circulation, Sidelines is available via iPad-compatible digital copies and online.
Sidelines has a circulation of 23,000 monthly, primarily in the U.S. but also in Canada. Copies are sold and distributed via:
- Paid subscriptions
- Major horse shows, events and polo matches
- Book stores (Barnes & Noble, Chapters Canada, and various independent book stores)
- Local retail outlets including tack and feed stores in key equestrian areas
No other publication is in the middle of the action like Sidelines, and with a highly targeted readership, no other publication reaches the affluent demographics Sidelines serves. A specialty magazine as well as a spectator friendly one, Sidelines is where interested horse people turn to find out what’s happening and who’s making it happen.














